Ammoudara is a suburb in the beach area of Heraklion Town, stretching on a 7 km long beach west of the town. Since it is very large, some parts of the beach are known under other names like Xeropotamos, Agios Dimitrios, Agia Marina, or Gazi - the name of a village 2 km away from the sea which existed before the resort started up. Mind that there is one more Ammoudara beach on Crete but it is near Agios Nikolaos, Lasithi region, so both are sometimes confused although very different.
Ammoudara is the largest and most developed resort of Heraklion, something like Agia Marina in Chania region. It consists mainly of hotels, apartments to rent, restaurants, cafes, fast food and shops for tourists. The largest hotel complexes are at the beach front and there are numerous beach bars, as well as plenty of free space between each bar`s sunbeds. Water sports are available, especially windsurf because of the north winds which often blow here. The beach is entirely sandy but at some places there are tiny pebbles around the shore.
There are regular buses to Heraklion Town and from the town port various boat trips are offered, including to the nearby islet of Dia or a day trip to the Cycladic island of Santorini.